About Us
Our Story
Azure Indies was born from a simple question our Chairman, Edward Leigh, kept asking, why are the people doing the work not seeing the rewards. After decades in luxury travel he watched talented independent consultants hand over too much control and too much commission to models that served the fat cats first and the front line last.
So he decided to build something different. A community where experienced travel professionals could run their own business with genuine freedom, supported by a trusted in house tour operator, fair commercial terms and transparent support. No smoke and mirrors, just great product, strong buying power and a team that actually wants you to keep more of what you earn.
Today, Azure Indies brings together ambitious Indies who believe there is a better way to trade, a way that values ethics, community and profit in equal measure.
Meet The Team
Jayne O’Gorman
Managing Director
“Travelling has always been my life and my great passion, I’m extremely fortunate in being able to work with like-minded people, people who live and breathe travel too: our partners, with whom we work so closely to create the prefect experiences for our clients.”
Edward Leigh
Chairman
“I always wanted to run a business which retained a friendly, family-feel, and crucially to find a team of specialists, each with an in-depth knowledge and passion for a particular part of the world."
Laura Littlejohn
Sales & Relationship Manager
"With over 35 years in the industry, I’m passionate about great customer service, supporting teams and continually learning. I believe it’s never too late to grow, adapt and exceed expectations."
Anna Baccanello
Agency Sales Director
"My amazing job has enabled me to travel to the most beautiful places in the world in Azure style and I have experience so much which I would never have had the opportunity to do any other way.”
Mandy Davies
Commercial Director
“I’m passionate about travel and I love knowing destinations inside out, finding out what people want and then crafting an itinerary to give them a perfect holiday. I enjoy the whole process so much. ”
Zoe Dodd
Specialist Sales Consultant
“I truly believe that travel is the key to happiness and even after 20 years, I am still discovering new destinations to explore. Travelling for me isn’t just about ticking off a bucket list; it’s about immersing myself in new cultures, experiencing local delicacies and discovering special places off the beaten track. I love nothing more than creating exciting itineraries for my clients that leave them with a lifetime of memories!”
COMING SOON !!!
VACANCY
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Digital Platform Executive
VACANCY
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Operations & Partner Engagement Executive
Powered by Azure
Azure Indies was created for serious travel professionals who wanted the best of both worlds, the freedom of being truly independent and the strength of a tour operator behind them. Many of our Indies came from models where commission was chipped away, support was inconsistent, and it was never quite clear who really benefited from their hard work. They wanted a platform that felt fair, transparent, and built for their success, not just another brand they quietly propped up.
That is where our connection to Azure changes the game. As an Indie you trade under your own brand, with your own client base, while tapping directly into Azure’s luxury product, buying power, and an experienced in house team. You keep more of what you earn, you gain access to contracts and support that would be hard to unlock alone, and you can offer your clients curated, high touch travel experiences that keep them coming back for more.
On top of Azure’s core product, you also have access to over 200 trusted third party suppliers, giving you deeper choice, more competitive content, and more options to match each client’s brief. We are continually expanding our trade partner network, so your offering stays fresh, your pricing stays competitive, and you always have great content at your fingertips. Azure Indies is not another override driven scheme, it is a partnership that helps you grow a profitable, sustainable travel business on your terms.
Behind Azure Indies is a highly experienced support team with decades of luxury travel, corporate travel, tour operator, and travel agency expertise. Collectively, the team brings over 195 years of industry experience across leadership, operations, product, sales, and marketing. That depth means you are supported by people who understand the realities of building a travel business, and know how to help you succeed.
The Pillars Of The Azure Indies Model
PROMOTING YOUR BRAND
Your brand remains yours, we help you present it professionally and consistently.
YOUR BUSINESS
In house business development support that helps you build a sustainable pipeline.
SOCIAL MEDIA SUPPORT
Content planning, clinics, and practical support to help you show up consistently.
YOUR CLIENTS
Tools, assets, and guidance to attract enquiries, improve conversion, and grow repeat business.
DESIGN & BRANDING
Templates, visual assets, and hands on support when needed.
SUPPLIER ACCESS & FAM TRIPS
Access to over 200 trusted suppliers, plus familiarisation trips that give you real product knowledge and selling confidence.